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2-3 Pages Single Spaced. I have attached the “Tough Mudder” case that you are required to read for this Essay. develop a global business proposal for the company in the case, whether it is suggesting new market entries or proposing new activities in a foreign market. Include a reference list to cite your sources. Submit on Blackboard. Recognize global challenges faced by the company Analyze the institutional contexts, the industry and the global competitive markets Propose global strategy implementation Your papers will be graded on four criteria: professionalism (specifications, grammar, typing, etc.)breadth (have all relevant issues been covered?)depth (have the most important issues been given sufficient consideration?)competency (are the arguments clear, logical, persuasive?)
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